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Case Study

Ralph Steadman Brings Iconic Art to Life in Plus44’s ‘Vegas Daze Collection'. Sin City Tie Dye Long Sleeve Tee - Rainbow.

Inspired by Steadman’s iconic illustrations for Hunter S. Thompson’s counterculture classic Fear and Loathing in Las Vegas (1971), the collections brings the artist’s inkwork to life in wearable form. Ralph Steadman: “I’ve spent decades spilling ink across pages – now it’s landed on clothes. It’s messy, loud, and a bit mad. Working with Lewis and Plus44 has given my art a whole new way to run wild.”

Original image
For this project, Steadman produced a series of original artworks, logos, and graphics for Plus44, alongside reimagined versions of his most iconic imagery.
For this project, Steadman produced a series of original artworks, logos, and graphics for Plus44, alongside reimagined versions of his most iconic imagery.
Ralph Steadman
For this project, Steadman produced a series of original artworks, logos, and graphics for Plus44, alongside reimagined versions of his most iconic imagery.
Author:
+44 & Ralph Steadman

Legendary British artist Ralph Steadman is once again pushing the boundaries of art, this time onto the canvas of contemporary fashion. For his latest collaboration, Steadman partnered with Lewis Hamilton’s fashion and lifestyle label, Plus44, to create the bold ‘Vegas Daze’ collection.

For this project, Steadman produced a series of original artworks, logos, and graphics for Plus44, alongside reimagined versions of his most iconic imagery.

Ralph Steadman Brings Iconic Art to Life in Plus44’s ‘Vegas Daze Collection'. Sin City Tie Dye Long Sleeve Tee - Rainbow.

View image on Bridgeman